Keywords – the Most Important Item in SEO

Keywords are the most important SEO item for every search engine – actually they are what search strings are matched against. So you see that it is very important that you optimize your site for the right keywords. This seems easy at first but when you get into more detail, it might be a bit confusing to correctly determine the keywords. But with a little research and thinking the problem of selecting the right keywords to optimize for can be solved.

1. Choosing the Right Keywords to Optimize For

2. Keyword Density

3. Keywords in Special Places

a. Keywords in URLs and File Names

b. Keywords in Page Titles

c. Keywords in Headings







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